THE BLOG

Get Found in AI Search (GEO): The New Way Customers Discover Your Business ai generative engine optimization market insights marketing marketing strategy search engine optimization Apr 16, 2026

If you’ve been focused on SEO, you’re not wrong—but you are no longer fully optimized.

Search is changing.

Customers aren’t just typing into Google anymore. They’re asking questions inside AI tools ...

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Women of the Flooring Business
If Sales Feel Slow, Read This
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If Sales Feel Slow, Read This advertising business growth content creation digital marketing facebook campaigns market insights market research marketing online marketing Jan 15, 2026

One of the patterns we see over and over in flooring businesses is this:
sales don’t slow because demand disappears, they slow because visibility quietly drops.

It usually happens during seasons when...

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2025 Google Business Updates advertising digital marketing marketing online marketing May 16, 2025

 

Staying on top of Google Business Profile updates can mean the difference between low foot traffic and a showroom buzzing with walk-ins. In 2025, Google has introduced several powerful features to ...

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How to Get More 5-Star Reviews in 3 Simple Steps (And Why They Matter More Than Ever) customer feedback customer satisfaction marketing Apr 08, 2025

 

If you’ve ever felt like you're doing amazing work but not enough people know about it—you're not alone.

Reviews are one of the most powerful (and free!) ways to build credibility, increase referr...

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How to Use Your Unique Selling Proposition (USP) to Run High-Converting Ads for Your Flooring Business advertising market research marketing marketing strategy Mar 27, 2025

If your ads aren't getting clicks — or if you're getting the wrong kind of leads — chances are, your messaging is too generic.

One of the fastest ways to waste money on marketing is to sound like eve...

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There is immense power when a group of people with similar interests gets together to work toward the same goals.” – Idowu Koyenikan